As the world recovers from the coronavirus, the make or break factor for many businesses is going to be confidence. Will customers and clients be confident that they can interact with your business in-person without risk of getting sick?
The best way to instill this confidence and reassure customers and employees alike that your business is committed to protecting their health is to have frequent, high-visibility cleaning.
Optics Matter
You already are seeing it in business that are forging ahead with full-scale openings. For example, casinos are having workers thoroughly clean slot machines immediately after a customer pulls a lever or pushes a button. Restaurants are sanitizing tabletops and chairs and replacing glasses, silver, and plates each time something is touched.
These practices help stop the spread of COVID-19 but they do something else equally important: They help instill confidence in customers that the business owners are concerned about their health and safety and are taking steps to keep them from getting sick.
When this confidence spreads to the whole economy, global recovery will be the result.
Steps You Can Take
What can you do to instill this kind of confidence in your customers, clients, and employees? You can start by having experienced, professional commercial cleaners come in and thoroughly clean and sanitize your business from top to bottom.
Then you can continue this high-visibility cleaning on a frequent schedule. Not only will it reduce the risk of spreading coronavirus, but it will boost the confidence of people interacting with your business and keep them coming back in person.
It’s going to take a long time for things to get back to normal. But smart business owners are taking steps now to set the stage for the future by building customer confidence and loyalty bonds with frequent, high-visibility cleaning measures such as hiring experienced, professional commercial cleaners.